RANG COM PANY, founded in 1996 in Cheongdam-dong, is a specialized food manufacturing and distribution company based on bakery products, working with over 14,000 partners.

KIM DONG KYU & CO. provided brand identity design services to enhance RANGCOMPANY's sustainable business value. This included a comprehensive brand renewal strategy, CI & BI integration for unified customer experience value, and communication strategy advisory. These efforts resulted in approximately a 15% increase in B2B sales for RANG COM PANY.

Our services covered extensive identity system development, including brand naming, stationery, exhibition booths, packaging, digital and website elements, colors, typography, graphic symbols, and logos. We also created application guides for brand identity usage.